Senior Enterprise Account Executive

Remote
Full Time
Experienced
The Role, Senior Enterprise Account Executive

GoCanvas is a leading provider of white-labeled and embedded forms and workflow solutions, empowering software companies and platforms to incorporate GoCanvas functionality directly into their own products and sell it under their brand. Our mission is to revolutionize how businesses collect and manage data, driving efficiency and productivity through innovative technology.

Position Overview:
We are looking for a driven, high-performing Senior Enterprise Account Executive to join our sales team. In this role, you will own the full sales cycle, from generating your own pipeline through targeted prospecting to negotiating and closing complex deals with large enterprises. You will also convert inbound leads from marketing into qualified opportunities.

This is a hunter role focused on net-new customer acquisition. You will target mid-market / enterprise organizations across industries with significant field and operational workforces, positioning GoCanvas as the platform that eliminates manual processes and drives measurable efficiency.

Your Most Important Initiatives:
  • Own the full sales cycle end-to-end — from initial outreach and discovery through demonstration, proposal, negotiation, and close.
  • Drive net-new revenue through proactive, outbound prospecting into enterprise accounts with 500+ employees.
  • Qualify and advance inbound leads from marketing, converting them into pipeline with urgency and precision.
  • Identify target accounts within your territory, research their operational workflows, and craft personalized outreach strategies.
  • Lead discovery conversations to uncover pain points around field data collection, inspection workflows, compliance documentation, and manual reporting.
  • Deliver compelling, tailored demonstrations that connect GoCanvas capabilities to each prospect's specific operational challenges.
  • Navigate complex, multi-stakeholder buying committees spanning operations, safety, IT, compliance, and executive leadership.
  • Build and maintain executive-level relationships throughout the sales process and beyond.
  • Manage pipeline rigorously — maintaining accurate forecasting, deal progression notes, and CRM hygiene in Salesforce.
  • Collaborate cross-functionally with Solutions Engineering, Marketing, Customer Success, and Product to support deal execution and ensure a smooth handoff post-close.
  • Consistently meet and exceed quarterly and annual quota targets.

What You Bring:
  • Bachelor's degree in Business, Sales, Marketing, or a related field.
  • 5+ years of B2B SaaS sales experience, with a proven track record of closing net-new enterprise deals.
  • Demonstrated success selling directly to large organizations, navigating complex sales cycles and executive stakeholders.
  • Strong outbound prospecting skills — you are comfortable building pipeline from scratch through cold outreach, social selling, and targeted research.
  • Experience managing complex, multi-threaded sales cycles involving multiple stakeholders and evaluation criteria.
  • Excellent discovery, presentation, and negotiation skills with strong executive presence.
  • Proficiency with Salesforce or a comparable CRM platform.
  • Self-directed, results-driven, and comfortable with ambiguity in a fast-paced environment.

Nice to Have:
  • Experience selling workflow automation, mobile forms, low-code/no-code platforms, or operations software.
  • Background selling into industries with significant field workforces — construction, utilities, energy, facilities, manufacturing, or field services.
  • Familiarity with value-based selling methodologies (MEDDIC, MEDDPICC, Challenger, SPIN, or similar).

What GoCanvas Brings:
We believe hiring the right people is THE most important thing we do. We take our values seriously and look for these traits in everyone we hire: Empathy, Customer-Obsessed, Authenticity, Impactful, Team Player and Cheeky/Fun Loving. We believe in giving people the freedom to work, but staying inspired by their important metrics, to think and act like owners of our business. We provide a remote-first environment that allows for innovation and creativity and a chance for individuals passionate about their role to have fun at work!
While we believe culture trumps perks, we are also proud to provide a comprehensive benefits package designed to meet our team members’ needs and truly invest in you with:
  • 13 Company-Paid Holidays 
  • Medical Insurance
  • Dental and Vision Insurance with employer contribution
  • Health Savings or Flexible Spending Account depending upon your medical plan selection
  • Basic Term Life Insurance and Personal Accident Insurance
  • Voluntary Life Insurance
  • Short and Long-Term Disability
  • 401k plan with employer match
  • Pet Insurance
  • Generous Parental Leave
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be.
If you need special assistance or accommodation while seeking employment with us, please email [email protected] or call: (703) 547-8588. We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to sponsor visas.

We take into account an individual’s qualifications, skillset, and experience in determining final salary. This role is eligible for health insurance (medical, dental & vision), life insurance, 401(k) & paid time off. The expected on target earnings range for this position is about $165k-$180k USD. The actual offer will be at the company’s sole discretion and determined by relevant business considerations, including the final candidate’s qualifications, years of experience, skillset, and geographic location.


This role is a #LI-Remote opportunity.
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